Sharilyn Mayhugh is the founder and lead instigator at The Philomena Group, an organization that offers specialized services to Artists, Events and Venues in the areas of Development, Marketing/PR, Operations, Programming, Production & Design.
Mayhugh has an extensive background in the music industry. In 2003, she worked as Director of Marketing for Live Nation Nashville for almost 3 years before transferring to Live Nation San Fransisco Bay Area for an additional 2 years. She was then promoted to Vice president of Marketing for Live Nation Music South where she continued for 2 years.
Following her career at Live Nation, Mayhugh was hired as the Director of Marketing at Austin City Limits Live. During her time at ACL Live, Mayhugh was awarded Best New Major Concert Venue in 2011 and Venue of the Year in 2014.
In 2014, she started a new position as Sr. Director Brand Management of The circuit of the Americas in Austin, Texas. By January of 2015 Mayhugh was named Managing Director of Entertainment. She is credited for growing Formula 1 USGP attendance by more than 30% through music and entertainment programming featuring global icons: Taylor Swift in her only concert of 2016, Elton John, Justin Timberlake, Usher + The Roots, Bruno Mars, Stevie Wonder & Britney Spears.
Do not miss Sharilyn Mayhugh at Music Biz Day on April 6th!